Hey, checking in for week 4! 

This week was all about sprucing up our Bery Social account and making it look more cohesive. I dove headfirst into changing all the pre-existing reel covers and creating a proper grid design that reflects our brand's personality.

It was like giving our page a much-needed makeover

While I was at it, I also learned how to plan a social media calendar. It feels so satisfying to have everything laid out and ready to go.

On top of that, I’ve been picking up a ton about influencer marketing. There’s so much to unpack, from choosing the right influencers to understanding how their audience aligns with our clients’ brands. I even dived into some short SEO strategies and ROI metrics. 

So, while this week was a bit of an beauty project, I also feel like I’ve grown my knowledge. 

Until next time!